Posted by Danielle Harvey on 31 October 2023
HAIR FEELS LIKE STRAW
As the temperatures start to plummet, so too do the moisture levels in the air, which is what's ultimately to blame for your dry, brittle winter hair. The dry air (both the cold outside and the heat inside) essentially sucks the moisture from your strands leaving them parched and prone to damage, which is bad news for all us of, but especially those with curly or coily hair, as these types tend to be naturally a bit drier than others.
SCALP FEELS TIGHT AND ITCHY
Just like the skin on the rest of your body, your scalp is also prone to becoming increasingly dry and itchy once the cold weather hits. This is again due to the moisture levels and the outdoor cold and indoor heat sucking dry your scalp.
STATIC
Winter is typically the worst season for static hair as the air often has low or no humidity and taking a hat and scarves on and off causes friction, resulting in unruly hair. Our solution may be to brush it to sort it out but this can lead to more problems.
HAIR LOOKS DULL AND LACKLUSTRE
One of the most common mistakes people make in the cooler months is setting their shower temperature too high on hair wash days. Hot water strips away your hair's natural protein and breaks down the keratin bonds that keep our hair from becoming brittle. In the winter, this can be damaging and exacerbate dryness leading to dull lifeless hair.
Exclusively available at Superdrug, the JPLEX 4-step system includes a Bond Primer (£11.99), Bond Building Shampoo (£9.99), Bond Building Conditioner (£9.99), Bond Maintainer (£9.99). The full range is currently available for £30 on Superdrug online only until the end of the year!
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