In the weeks following Valentine’s Day, newly engaged couples start planning their weddings and guests begin quietly doing the maths on a year full of invites. With wedding gift etiquette still causing confusion, gift-giving experts at Personalised Bee have shared their guide on which presents are best avoided and what is more likely to earn a genuine smile on the big day.
Despite rising costs, Brits still spend an average of £65 on a wedding gift, although that figure drops significantly for evening-only invitations. At the same time, uncertainty around gifting remains high, with research suggesting that almost a quarter of engaged couples do not expect a gift at all, instead prioritising the presence of friends and family on their big day.
But for guests who do want to mark the occasion, Prashant Patel, gift-giving expert and owner of Personalised Bee, says knowing what not to buy is just as important as knowing what to give:
- Cash: While cash can feel practical, it often lacks the personal touch couples appreciate. Unless it’s specifically requested, most couples prefer something thoughtful that shows effort.
- Re-gifted items: Unless it’s genuinely sentimental or completely unique, re-gifting can feel impersonal and rushed.
- His & hers gifts: Matching shirts, robes or tools might seem cute, but they can come across as outdated or stereotypical.
- Perishable items: Food hampers or fresh goods can spoil if the couple are away on their honeymoon when gifts arrive.
- Gifts for future children: Even if you assume they’ll have kids, baby-related gifts are best saved until an announcement is made.
- Alcohol: A bottle of wine isn’t always a safe bet — tastes vary, and some couples don’t drink at all.
How much should you spend on a wedding gift?
With wedding-related costs continuing to rise, many guests feel pressure to spend generously on gifts. But according to Prashant, couples are far more understanding than people realise.
“Spending between £50 and £100 is generally appropriate, but it should always reflect your relationship with the couple and your own circumstances. Close friends or family may choose to spend a little more, while colleagues or evening guests can spend less without any awkwardness. By the time people factor in travel, accommodation, outfits and time off work, attending a wedding can already cost hundreds of pounds. Most couples don’t expect anyone to stretch themselves financially just to meet an unspoken gifting rule.”
Wedding Gift Ideas Couples Will Actually Appreciate:
For guests unsure what to buy, Prashant suggests focusing on gifts that feel thoughtful, shared or personal.
Experience gifts such as a hot air balloon ride, a cooking class or a weekend getaway allow couples to spend quality time together and create lasting memories, rather than adding to household clutter.
Items that have been customised for the couple often feel more meaningful. A custom-made game featuring their surname or initials, a framed engagement print or a personalised print can become keepsakes they enjoy for years.
Subscription gifts offer something to look forward to long after the wedding day. From craft beer and gourmet food to beauty products, choosing a box that reflects the couple’s interests means they will receive a thoughtful surprise each month.
