Journeying back to the iconic year of 1985 and the roots of Tommy Hilfiger, the company...
Posted by Melissa Cullen on 21 November 2023
Strictly star Neil Jones has joined male beauty brand Shakeup as its first ambassador. Shakeup was founded in 2020 by twin brothers Jake Xu and Jake Carnell-Xu. They were inspired by the massive rise in men’s beauty in Asia and the K-pop market. With more men than ever branching out with their beauty routines, the duo created Shakeup to provide affordable, innovative, and solution-driven skincare and cosmetic products and are on a mission to normalise men wearing make-up.
Together, Shakeup and Neil have launched the new Age Def-Eye Instant Lifting Eye Cream. Combining caffeine, squalane, shea butter, and two revolutionary trademarked ingredients, it instantly tightens, refreshes, and revives tired-looking eyes, dark circles, fine lines, wrinkles, and crow’s feet.
Neil adds: “I’m really excited to be teaming up with Shakeup. Daily demands and hectic schedules can take their toll on my skin, but looking after it properly is crucial, especially in my line of work. I love Shakeup’s products; they give great results with minimal effort and are great value. A winning combination!”
Check out www.shakeupcosmetics.com for more information.