Luxury bridal boutique Ellie Sanderson signs exclusive UK deal with American dress designer Kelly Faetanini

Ellie Sanderson, owner and founder of the multi-award-winning Ellie Sanderson Bridal Boutique has secured an exclusive 12-month contract to be the only wedding dress retailer in the UK to offer Kelly Faetanini wedding dresses. Ellie is excited to be able to introduce this unique and stunning collection to her brides in both of her boutiques in Beaconsfield and Woodstock.

It was love at first sight for her when she saw the UMA Ombre wedding dress by Kelly Faetanini in blush, after searching the internet one evening for some of the world's most amazing wedding dresses. After testing the dress by posting an image on Instagram to her followers, where she received many likes and positive comments, Ellie had a cross-Atlantic telephone call with Kelly Faetanini. Shortly afterwards Ellie met with Kelly in New York and signed the exclusive deal. The two business owners have the same shared vision of modern wedding dresses and the robust supply chain and delivery which is necessary to keep up with the rapidly changing Instagram-driven world we now live in.

On signing the deal Ellie Sanderson said: “I had an instant gut reaction to these dresses, they are totally gorgeous, and Kelly and I had a real meeting of minds. I can't wait to showcase them exclusively in my two boutiques later this month.” Kelly Faetanini commented: “With the expansion of our brand in the UK, I couldn't be more thrilled and honoured to be partnering with such a fabulous company like Ellie Sanderson. We are very strategic and take great care and pride in selecting our partners - especially with the initial launch of our brand in the UK. From the minute I met Ellie, I knew our brands aligned perfectly. Our shared love for offering our brides something unique and exceptional with a memorable experience will make this partnership a match made in heaven.”

The Kelly Faetanini collection is feminine and romantic with a modern twist featuring customisable beading, detachable necklines and special corsetry techniques. Visit www.elliesanderson.co.uk for further information and follow @elliesanderson on Instagram